Let’s take a step back. You have a home studio. You record your own music. You find the occassional artist to record, but you’re wanting to step things up a bit.
You’ve tried a bunch of different ways to promote your home studio, particularly going to concerts to find and meet new musicians. But what if you could take that further?
Perhaps you’re meeting a lot of great musicians, but you just can’t quite convince them to come record a demo in your studio. What if you could bring your studio to them? Better yet, what if you could offer to multi-track record their live show?
Now we’re talking. Enter the PreSonus StudioLive.
The StudioLive is a digital mixer/firewire interface. From a live standpoint, it’s a great mixer. It has 16 microphone inputs, EQ and compression on every channel (which is huge), and plenty of effects.
From a recording standpoint (here’s the cool part), the StudioLive is a full-on firewire audio interface. With one mixer, you can record 16+ tracks of audio into your DAW. (A point to make here. It doesn’t work with Pro Tools, but it does come with basic recording software, so you can import the audio into any DAW when you get home.)
In the past, getting into the live multi-track arena has proven to be a complex and expensive endeavor. You needed a mixer that allowed for some way to get individual outputs off of each channel (which isn’t all mixers), a multi-track recorder (something like an Alesis HD24), and also all the appropriate cabling to connect them all.
Needless to say, most folks don’t think it’s worth it. However, the PreSonus StudioLive changes the game. Now you can show up to a gig with the StudioLive under one arm and a laptop (and hard drive) under the other. Simply replace the band’s mixer with the StudioLive, and you’re good to go. You can use all the band’s PA equipment – speakers, amps, snakes, etc. – AND capture a high-quality recording.
I know an engineer down in Texas who does just this. He offers to come in and mix a band’s live show and give them a multi-track recording at the end. He charges something like $1 per minute. He’ll line up three or four bands a night, each with a one-hour show. By the end of the night, each band is only out $60, but they get a hard drive full of multi-tracks from the show!
To take this one step further, you can offer to take the tracks home and mix them for an additional fee (perhaps an hourly rate).
As you can see, this opens up a lot of new opportunities. At $2,000, the mixer would pay for itself after just a few months of gigs. Even if you don’t charge for your services, the StudioLive will open doors to recording opportunities that you wouldn’t have access to otherwise.
There are TONS of features and other uses for the StudioLive (like using two of them to double your track count), but this is just one specific area that I think is really cool. I encourage you to check out the PreSonus blog for some cool videos from Rick and the guys on some more in-depth features of the StudioLive.
What do you think? Leave a comment.
[Photo courtesy of PreSonus.]